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Mass Communication: Broadcasting/PR/Advertising Resources

Subject Research Guide -- Mass Communication
Subjects: Mass Communication

Advertising Magazines and Journals

This table offers a list of key trade magazines and scholarly journals in the field of Advertising. Click on the titles to access magazine and/or journal content. Note that the publishers of some of these titles only allow full-text access to articles within a specific date range. If you're looking for a more recent article, click on the link provided to access a form to request your article from another library. We will receive your request and send your article to your Iona email within 5 business days.

Trade Magazines Scholarly Journals


International Journal of Advertising

Advertising Age

Journal of Advertising


Journal of Advertising Education
Communication Arts
  • Advertising Annual
  • Illustration Annual
  • Photography Annual
  • Interactive Design Annual
Mediaweek The Journal of Consumer Research
New Media Age Journal of Interactive Advertising

Internet Resources

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